Thursday, August 26, 2010

Avatar Redux

OK, this is odd: James Cameron is re-releasing Avatar this weekend, with nine minutes of new footage showing Pandorans hunting sturmbeests, a fantastical creature that looks a lot like a stegosaurus. Do Pandorans eat these things? We don't know, but anyway now that the hunting scene is back Cameron has slipped the sturmbeests into a few other spots as well; I guess he thought we would have been confused before, if we were watching a big busy Pandoran battle and a couple of stegosauruses lumbered through. Cameron is also worried because Alice in Wonderland and How to Train Your Dragon opened shortly after Avatar (the first time), and he believes this caused a dearth of 3D screen availability for all those people who still wanted to pay a premium to see his movie. So he's putting it out there again, just to help his disappointed fans. And to show off the sturmbeests.  (Wanna see a sturmbeest?  Click here.  I would post it but I'm afraid James Cameron would get mad.)

In other box office news, turns out people are tired of paying a premium to see 3D movies; Piranha 3D had disappointing numbers last weekend, and Step Up 3D and that Cats and Dogs movie also failed to impress. Overall, the movie business is on track to match last summer's box office numbers but actual ticket sales are down -- Memorial Day weekend had the worst movie attendance numbers since 1993.  (Of course, it may also have had the worst movies since 1993.  Sex and the City 2, anyone?  Prince of Persia?)

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